What is drinking vinegar or shrub?
A shrub is a vinegar-based fruit syrup and drinking vinegar is just another name for it. The history of shrubs dates back to the colonial era where shrubs were used to preserve fruit before refrigeration was invented. The vinegar helped to preserve the fruit while adding a unique tasty flavor. The term “shrub” itself is derived from the Arabic word “sharāb” meaning “to drink”.
What is the shelf life and how long will it last once I open it?
Purely Drinking Vinegar (mixer): Shelf stable for 24 months unopened and unrefrigerated (see best by date on bottle). Once you open it, we do recommend keeping them in the fridge. They should be good for another 3-6 months once you open them but let’s hope you need more before then!
Q SOO Tonic (RTD): Our tonic is raw and perishable so it needs to be refrigerated. 3 months unopened and 2 weeks once you opened it.
How often should I drink Purely or Q SOO?
Purely drinking vinegar and Q SOO tonics are food -- not a supplement or drug. This means you can drink them as much as your heart desires! There is no rule here about how much to drink since Purely drinks are all natural foods. Of course if you are mixing Purely with any type of alcohol we do ask to drink responsibly! Cheers!
How much Purely should I use when making a soda or cocktail?
For cocktails, we recommend .5oz - 1oz per cocktail depending on the drink.
For sodas, we recommend a ratio of one (1) part shrub to 4-6 parts seltzer depending on how strong you like your drinks.
For cooking, use our shrubs in lieu of whatever acid you are using (i.e. lemon juice, red wine vinegar) for acidity.
All is by your preference, adjust as needed after tasting.
What type of vinegar do you use?
We only use organic apple cider vinegar.
Does Purely need to be refrigerated?
Purely drinking vinegar is shelf stable meaning it does not need to be refrigerated until it is opened. Once opened, it should be refrigerated.
Q Soo Tonic is raw and perishable therefore it needs to be refrigerated. It's good 3 months unopened and 2 weeks once you opened it.
Can I use Purely with food? If so, how?
There are many uses for Purely in the kitchen. Just replace any other acid (balsamic vinegar, red wine vinegar, lemon juice, etc.) you use in your cooking with Purely. It's great as a salad dressing as well.
Shrubs are also great for baking. When mixed with baking soda, it creates a carbon dioxide which makes muffins, cakes and pancakes fluffier.
When marinating meats, vinegar helps tenderize the meat so our shrubs are functional AND add a punch of flavor. Check out our recipes to get inspiration on how to use Purely!
Is Purely Drinking Vinegar or Q SOO Tonic vegan/gluten free?
Yes! Our drinking vinegar/shrubs is plant based and are naturally vegan and gluten free.
Is Purely or Q SOO tonics pregnancy-safe?
Yes! Many of our customers who are pregnant enjoy Purely as a mocktail or simply love drinking Q SOO as it is ready-to-drink. However, if you're still unsure we recommend to always consult with your physician first!
Does your product contain alcohol?
No. Purely and Q Soo is alcohol-free but it can be a mixer for cocktails!
Does Purely or Q SOO have caffeine in it?
Not one drop! Both Purely and Q SOO are caffeine-free, making it a great substitute for an afternoon pick-me-up. Read more on our blog about going caffeine-free!
Can my kids drink Purely or Q SOO Tonic?
Absolutely! PURELY and Q SOO are both great, healthy juice and soda alternatives for your kids. When we demo at events, kids love our drink!
Can I buy this wholesale to sell at my store/restaurant/bar?
Yes! Please shoot us a message on the contact page for details.