Our Values


We will never compromise on quality, and use only the best organic ingredients that nature has created. To empower sustainability at the root level - we want to fundamentally change the food system for the better. To reduce waste, we source surplus & imperfect produce/fruits for our infusion process. We believe in supporting local and keeping our recipe pure, simple and delicious. 


Founded by Judy Tan in her own kitchen inspired by the memories of watching her grandmother infuse fresh plums and seasonal fruits in rice vinegar when she was little. Her mission and passion for Purely is to open up a cultural drinking vinegar experience for everyone to try. Bridge cultures with Purely and change the way people think of drinking vinegar. Breathes new life into old classics.